We are a well-established security products distributor providing high-quality solutions to clients across Australia. To continue our commitment to excellence, we are seeking a skilled and experienced Marketing Specialist to join our team at our Seven Hills, NSW location. This position plays a vital role in implementing innovative marketing strategies and enhancing our brand presence.

Responsibilities:

• Identify sales targets and communicate with managers to formulate advertising placement strategies and marketing campaigns.
• Gather and analyze information on customer needs, preferences, demographics, and buying habits to identify potential markets for sales.
• Liaise with creative teams to develop branding ideas, graphic designs, promotional materials, and advertising copies.
• Discover effective marketing and promotional channels, including media platforms, to relay product messages to customers.
• Provide advice on pricing, service packages, sales promotions, and other marketing elements.
• Assist the Manager in developing pricing strategies to maximize profits and market share while balancing service quality and customer satisfaction.
• Create innovative online and offline marketing campaigns based on robust data and present recommendations to management.
• Produce reports and presentations on sales findings, interpreting complex findings into easy-to-understand insights.
• Keep track of advertising conversion rates and adjust marketing plans to support marketing objectives and business development.

Qualifications and Experience:

• Bachelor’s degree or higher in Marketing, Business, Advertising, or a related field.
• A minimum of 1 year of experience as a Marketing Specialist.
• Strong knowledge of Microsoft Office Suite, Adobe Creative Suite, and CRM/CMS software.
• Working knowledge of HTML, CSS, and analytics software.
• Excellent organisational skills and attention to detail.
• Ability to work in a fast-paced environment and handle multiple tasks efficiently.

Skills:

• Proficient in planning and executing diverse marketing campaigns.
• Strong analytical skills for interpreting data and drawing actionable insights.
• Excellent communication skills to interact with internal teams and stakeholders.
• Creative and detail-oriented with a passion for delivering high-quality work.
• Flexibility to adapt to changing marketing trends and business needs.

If you meet the above qualifications and are eager to contribute to a dynamic team, we invite you to apply for this position. Please submit your resume and a cover letter detailing your relevant experience and skills.